Dare to Love Your Factory
OEM reps are people too. Heard lists three ways to build a healthy, fulfilling relationship with your factory.
OEM reps are people too. Heard lists three ways to build a healthy, fulfilling relationship with your factory.
Relying on email alone will not lead to confirmed appointments or sales.
The magazine's F&I pro lays out a five-step primer to getting stronger callbacks from finance sources.
Michael Nekava is known on the show floor of the Bayside, N.Y.- based operation as “Mikey Mercedes".
More than 4,000 Stokes Honda North customers have purchased cars from Prince Sinsuat in the 12 years he’s worked the showroom floor.
“I’ve never sold a car in my life,” Dorn says. “I’ve educated people on my product to earn their trust enough to have them know that they are getting a fair deal from me.”
Dekendrick Woodard is an Internet sales manager who’s rolling about 28 vehicles per month, and he’s the No. 1 sales producer at Holt Chrysler Jeep Dodge in Arlington, Texas.
“I just love helping people buy cars,” Eckert said of his position at the Chevrolet, Buick and Cadillac dealership.
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